Boho is SO Back: Finding Personal Style in Modern Fashion

In a rapidly changing world marked by rampant consumerism and oversaturated media spaces, it feels like we’re always jumping from one microtrend to the next. (There’s no doubt that trend cycles are getting shorter and shorter.) With the rising popularity of fast fashion brands like Shein, H&M, and Zara, modern-day style has become less about expressing individuality and more about performing for an audience. 

Thankfully, that finally seems to be changing. From Isabel Marant to Chloé, ruffles, fringe, and sheer pieces ruled the Spring/Summer runways last year. Boho chic is clearly making a comeback, and while it might seem like just another fleeting trend, this bohemian revival is part of a broader cultural shift towards sustainability and self-expression.

What is Boho Chic?

Freedom, authenticity, rebellion. Bohemian fashion has a history spanning centuries, but is most notably associated with the hippie movement of the ‘60s, which embraced a new era defined by peace and love. Throughout history, art has repeatedly served as a response to social and political tensions. Consider ‘90s grunge fashion acting as a reaction to ‘80s maximalism, or ‘60s boho emerging amid counterculture movements and resurfacing in the 2000s in the wake of 9/11.

Given the state of the world today, it’s no surprise that boho chic is once again dominating fashion. As we yearn to break free from convention, the aesthetic’s soft frills and loose layers embody a carefree, laidback, and effortlessly undone way of life.

Styling Boho Chic:

Boho chic stands out for its emphasis on environmentally-conscious practices. It encourages embracing an eclectic personal style through DIY projects or shopping secondhand for vintage treasures. Breathing new life into versatile, well-made pieces aligns seamlessly with the slow fashion movement, which advocates for a more sustainable approach to clothing. This makes boho chic not only accessible to everyone but also a lifestyle that nourishes both the soul and the planet.

Boho is back, and it’s here to stay. The time is now to support small, local artisans, thrift or attend swap meets, upcycle your old garments, and most importantly—discover your own unique style.

If you’re interested in incorporating this style into your wardrobe, some essentials to look for include fringe, lace, studs, frills, suede, and mesh fabrics. The key is to layer and accessorize, but don’t be afraid to try something new! After all, boho chic hinges on stepping outside your comfort zone.

Here are a few outfits to inspire your next boho look:

Previous
Previous

Love Notes to my Clothes

Next
Next

DIY Fashion, Gen Z, and the Sustainability Revolution