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How the Fashion Industry Sells Sustainable Lies.
Articles Devon Kitt Articles Devon Kitt

How the Fashion Industry Sells Sustainable Lies.

In recent years, the fashion industry has embraced the language of sustainability. Trendy words like “eco-friendly,” “conscious,” and “carbon neutral”  now appear across campaigns, labels, and mission statements. But behind the recycled paper tags and soft green-colored lies is the hard truth: much of this is a performance.

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